Move over YouTube. The advent of Tik-Tok, Reels and Stories across all platforms has led to an explosion of photo and video content. Brands are looking for digital storytelling that is packaged as short format-snackables. These content formats are a combination of short shelf-life consumables as well as long standing properties. These narratives are relayed by creators and micro-influencers that have a specific local audience with high-intensity of engagement and interaction. Profiling the careers of creators and managing their performances and assignments enables us to build better relationships with them leading to power-packed content for our brands. Besides just creating content that fits the format, the challenge is also to align these pieces of work to the essence of the brand and the message that it wants to consistently deliver to its consumers.
In-house infrastructure such as green rooms, edit and dubbing suites etc enable quality production to move at the pace of media consumption today. We provide video production for digital marketing in Hyderabad and also at our national-wide offices.